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Betfair and the Grand National - The Story So Far...

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Jack Houghton flicks through our scrap book of memories and asks himself a question. How come an event as popular and unpredictable as the Grand National hasn't produced any great Betfair moments?

Take two lead characters. One, a punchy start-up betting company, born in 2000, about to experience beanstalk growth, and a pioneer of in-running betting. The other, the biggest horserace in the world, renowned for its unpredictability. On stage together, they would surely create drama the likes not seen before?

Unfortunately not. Not so far at least. In much the same way that, despite their awesome individual talents, Celine Dion and Barbra Streisand's recording of Tell Him never really hit the right note, Betfair and the Grand National are yet to combine to create a story of real in-running import.

The closest they have come was when Amberleigh House won the race in 2004. Matched in Betfair's ante-post market at a high of [90.0], he was available at a solid [28.0] pre-race. However, despite coming from a long way back to take the lead in only the last 75 yards, he reached a high of just [36.0] in-running.

Last year there was a monster gamble on Monkerhostin; he was backed down to [9.0] immediately pre-race when he had been available at [25.0] and bigger in the morning. The winner, Silver Birch, with a starting price of 33-1, had been matched at a high of [320.0] in the ante-post market and was a [60.0] chance at the off. Runner-up Mckelvey traded at a low of [1.5] in-running and third-placed Slim Pickings at a low of [2.0]. But still, no front page story.

Clan Royal tried. In 2005, thousands were punted on him in-running - at prices as low as [3.0] - despite a slipped saddle and the fast early pace he had set. But before the in-running story could develop further, he was taken out by two loose horses approaching Becher's. The only other in-running story the race could manage was that the eventual winner, Hedgehunter, briefly touched [12.0] mid-race.

And that's about it. Numbersixvalverde, Monty's Pass and Bindaree all raced prominently throughout, and as Red Marauder's slog through the mud came before the days when Betfair offered in-running betting (the first in-running market was the Embassy World Snooker Quarter-Final between Stephen Hendry and Matt Stevens a few weeks later) there's nothing to get excited about there either.

But although the race and the exchange haven't yet produced the in-running fireworks you might expect, the Aintree spectacular does offer an interesting marking post against which to measure Betfair's rise to prominence.

A press release from Betfair after Red Marauder's win in 2001 trumpeted a landmark occasion: on the Thursday of the Grand National meeting, the exchange broke through the £1m turnover mark for the first time. That's £1m in a WEEK. Considering over £10m was traded on the recent Denman-Kauto Star clash in the Gold Cup, it is plain how quickly things have changed in less than seven years.

And whereas just 4,000 punters placed their Grand National bets with Betfair in 2002, by 2005 and Hedgehunter, that figure was touching 40,000 - a ten-fold increase in three years. Presumably, it can't be long until over 100,000 choose the exchange as their Grand National bookmaker of choice, if they haven't already.

But what's really needed is that massive in-running story: the [1.01] loser or the [1000.0] winner. And with a race as dramatic as the Grand National, surely the story we're all after is just around the elbow.

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