In our first look at 2013/14's relegation odds, Christian Crowther reviews those sides deemed to be in danger...
"The Eagles' previous four seasons in the Promised Land have all ended in demotion, while their best player of the promotion campaign, Wilfried Zaha, has joined Manchester United."
Crystal Palace 1.574/7
Poor old Palace. Not many observers are giving the play-off winners a chance back in the Premier League following an eight-year exile. And when you look at the evidence against them, it does become quite condemning. The Eagles' previous four seasons in the Promised Land have all ended in demotion, while their best player of the promotion campaign, Wilfried Zaha, has joined Manchester United. It's difficult to see their price lengthening much at all.
Hull provide a far more tempting lay proposition than Crystal Palace at this stage. Whereas Palace's manager Ian Holloway was unable to keep Blackpool in the top flight in his only other stint as a Premier League manager, the Tigers' boss has a decent track record and plenty of top-flight experience. Steve Bruce kept Birmingham up on three occasions after their 2001/02 promotion and, despite eventually taking them down in 2005/06, it remains his only relegation. If their wealthy owner provides investment, Hull could surprise a few.
Boasting a cast of Premier League proven players among their ranks such as Craig Bellamy and Fraizer Campbell, it's no surprise to see the Championship title winners at the longest odds to return of the three newbies. Their price could lengthen further, but not significantly if they manage to bolster their squad with other big names such as Tom Ince, the subject of much speculation currently. However, Malky Mackay must bring in some experienced defenders to balance the side out if they are to hold their own.
Despite finishing the season with a mini flourish, there's no hiding the fact that Norwich were relegation contenders for the entire second half of the season. Any team which records one win in 16 Premier League games clearly have deficiencies in their squad and Chris Hughton must address them on limited resources. The agreed signing of highly-rated Dutch international Ricky van Wolfswinkel from Sporting Lisbon is a real coup for the Canaries, but the squad needs further improvement. If they start badly, this price will plummet.
In the end, Tony Pulis paid for a bad season at the Britannia Stadium with his head. After a decent start, they steadily got embroiled in the relegation mire and were lucky not get relegated in the end. Mark Hughes takes the reins and has already started the purge, but how he settles in remains to be seen. A good start is imperative after the Welshman's last stint at QPR ended abruptly just a few months into his first full campaign. Don't expect to see the Potters' odds change a huge amount though.
This will be the Black Cats' seventh successive Premier League season but they still don't feel settled, a consequence of continual upheaval both on the pitch and in the dugout. The jury remains out on Paolo Di Canio despite keeping them safe last season because things soured after a brilliant start and he publicly sniped at his players, but he has the backing of the board, who have already announced three signings and a new Italian director of football and chief scout.