Every summer the future of one player appears to grab the attention of the masses more so than the rest of the business that goes on in the background.
The Ramos saga has been the topic on everyone's lips since the conclusion of the 2014-15 campaign, with Manchester United expressing serious interest.
United have made no secret about their desire to snap up the World Cup winner as Louis van Gaal looks to build a squad capable of claiming silverware.
Currently a deal looks unlikely as Los Blancos are standing firm on one of their most prized assets, and unsurprisingly are reluctant to allow such an experienced player to depart.
The La Liga outfit, much like United, are interested in taking one of their rivals' top performers and have been closely linked with Spanish international and former Atletico Madrid keeper David de Gea.
Reports have suggested that a swap deal with some cash heading to the Bernabeu could see both clubs enter the new season feeling satisfied with their business.
New Real Madrid boss Rafael Benitez has already illustrated how much he values Ramos by handing him the captain's armband following the departure of Iker Casillas.
The 10-time European champions currently have four senior central defenders, although 25-year-old Nacho has only been handed 37 appearances since graduating from Castilla in 2011.
Portugal international Pepe and promising Frenchman Raphael Varane make up the rest of Benitez's options along with Ramos.
The 29-year-old, who was previously used as a full-back, has demonstrated consistency since moving into a more central role and stands out as their strongest man in the defensive third.
Ramos has also proven his quality in attacking positions and has netted five or more goals in all but three of his 11 seasons in the Spanish capital.
The former Sevilla man has won over the tempestuous Bernabeu faithful with passionate performances and a willingness to never give up.
Benitez, rightly so, views Ramos as the glue that holds together his back line and would struggle to find someone to fill his spot.
Pepe, who has been with the club for nine seasons, is now 32 and has often been seen as a bit of a liability in high-pressure situations.
The Portugal international has been accused of being reckless at times and needs to be supported by a versatile and experienced player if Ramos were to leave.
Varane was brought to Los Merengues by Jose Mourinho in 2011 and has shown glimpses of what is in store for the future in his 65 appearances.
The France international looks more in the mould of Ramos than Pepe although it would be a gamble for Benitez to rely on the 22-year-old to sweep up after the latter.
Rivals Barcelona have strengthened over the summer with the addition of Arda Turan and Aleix Vidal, while they also have the luxury of familiarity as Luis Enrique remains at the helm.
Following on from a treble-winning season, the Catalans will be looking to rubber-stamp their dominance with further silverware in 2015-16.
Real Madrid president Florentino Perez is already under pressure from the fans and could well look back and regret his decision if he allows Ramos to pen terms elsewhere.