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        <title>08 The Art of Bookmaking : HID Betfair Education</title>
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        <copyright>Copyright 2009</copyright>
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            <title>The Art of Bookmaking</title>
            <description><![CDATA[<p>When a football team goes into battle with the opposition, their coach has usually done hours of research in an attempt to gain a winning advantage. The coach will look at how the opposition plays, the systems they have in place and what tactics they have used in the past. The coach is attempting to gain an edge over the opposition by mapping out a plan that will hopefully see his side triumph.</p>]]></description>
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